Your online reputation
matters as much as your real life reputation. Find out more on the process and
whether your online strategy is lacking on this great tool.
What is Online Reputation Management (ORM)?
It means managing the reputation in the online space. Many times people advertise offline in magazines and in newspapers stating how good their company is and their products and services. But with the Internet evolving with Social Media, a lot of people are sharing information online on their experiences with the particular company and products. If it’s bad and not in your favor, you will need Online Reputation Management (ORM).
The process of ORM is done by pushing all the positive reviews about your company products and services up to the first page of Google, Yahoo and Bing. This gives people the best impression of the products and services you are providing. With proper ORM, all the negatives feedback will be put in the later pages of the search results like on page 2 and page 3 or later.
The main objective of ORM is to let people see only the good side of you. ORM is normally done on a particular product, brand, or a company name. Online reputation is very important to a company as it determines the company performance and the users review feedback about the company. What are the methods to have a good ORM is no secret. It involves a lot of writing, submission to websites, publishing article reviews etc.
So who are the companies who need ORM?
ORM is not only for people who have something bad or a bad review on them. ORM can also be used to build and bring brand awareness, create hype on a product or simply spread new of the company in the industry. As online reputation management is not an easy an immediate task. The client should give it about 2-4 months’ time for the online reputation to be managed effectively.
ORM with Social Media monitoring
Like many of the free programs available, you can get free alerts of your brand online in Google Alerts. You will only need a Google account to begin and will receive updates whenever someone discuss about your company online.
To learn more about ORM or our SEO services, please contact WebClicks Singapore. We provide customized ORM solutions to customers like you. Our rates are highly competitive to ensure all our customers have the best reference to ORM.
